In today’s digital age, word of mouth has become more important than ever. With the advent of online review sites and the introduction of agent ratings on REA, sellers don’t just refer friends, they refer the entire internet.
Of course, even the best agent will have some unhappy clients, so knowing what to do when that bad review comes is vital. Let’s take a look at a few ways you can protect your business online and manage word of mouth in the digital age.